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Luiss Guido Carli

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Start-Up Design

This course is open to all students who in 2016-2017 are enrolled in master’s degree programs in the Departments of Economics and Finance or Political Science, and to those in their III, IV or V year of the single-cycle master's degree program in Law.

The course is completely free of charge, participants will earn credits as listed in the study plan under Other Activities.

This course has a total length of 40 hours. The class is divided into 10 modules of 4 hours each.

To earn the credits, students must attend 80% of the total hours, which corresponds to 32 hours, meaning that students can miss a maximum of 8 hours.

All students who are enrolled in their second year of the aforementioned master's degree programs, or in their III, IV or V year of the single-cycle master's degree program in Law, will be included in first semester's course edition (September - December 2016).

No English version of this course is offered.

The aim of the course is to provide professional tools and methodologies for structured planning and promotion of innovative startups with social objectives.

The course also aims to build autonomous social educational paths towards operational processes and problem-solving dynamics that teams use during their educational careers.

During the course, students will have the opportunity to compare multiple topics within the area of digital culture and its business possibilities, maximizing the capacity of new technologies to innovate, communicate and spread ideas.

The modules will be structed as follows:

  • Module I Introduction to innovation culture: the sharing economy and social innovation. Call for ideas.
  • Module II Startup foundations and paths towards growth.
  • Module III Customer Development Models and the lean approach: from problem to idea. Teamworking.
  • Module IV Problem exploration: customer segmentation and needs evaluations. Teamworking.
  • Module V Building an idea: value proposition, prototypes and experience validation.
  • Module VI Business Model Canvas.  Teamworking.
  • Module VII Business Model Canvas and value chains. Teamworking.
  • Module VIII The Elevator Pitch.  Teamworking.
  • Module IX The Startup Ecosystem: future scenarios and protagonists. Teamworking and pitch trials.
  • Module X Startup Competition: project presentations to the jury.

The course calendar will be available in September 2016.

General rules

  • To receive credit, students must attend the minimum number of hours for each course
  • A tutor will be in charge of tracking attendance, which will be done by signing a register. Students who do not sign this register will be considered absent. Attendance is mandatory and will be used to determine the granting of credits. No exceptions will be made.
  • Absences are calculated on the basis of the attendance register. Depending on the calendar and their personal needs, students can either miss a single day, or can leave early (to minimize distractions, arriving late is not permitted).
  • Once a student has selected one of the courses, they cannot earn the credits in any other way.
  • Students who have already earned credits for Other Activities in their study plan, who have begun attending optional language courses or any other activity that requires attendance to earn credits cannot participate in this workshop

Other information

  • The program is open to a maximum of 25 students; participants are selected in order of registration; the maximum number of participants refers to students from all relevant departments.
  • The course will be offered during the first semester of the 2015-2016 academic year
  • Where less than the minimum number of 15 students sign up for a course, that course will not be offered.
  • Activities will take place on Saturdays, eight hour lessons (9:00 a.m. - 6:00 p.m.) a lunch break will be scheduled from 1:00 p.m. - 2:00 p.m. Lunch breaks do not count as course hours.
  • No activities will take place during exam periods.
  • All courses will take place on one of the LUISS campuses.


To register for the course, send an email to including first name, surname and matriculation number between June 8-23, 2016. Requests that arrive outside the period indicated above will not be considered.

The course calendar will be available in September 2016.